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An ordering app that brings customers back directly

A restaurant group launched its own ordering app to reduce dependence on food delivery aggregators.

At a glance

Client
A multi-outlet restaurant groupName withheld for confidentiality
Industry
Retail
Scope
Ordering app, payments, order tracking and admin panel

The challenge

Most online orders came through aggregators that charged high commissions and kept the customer relationship. Loyal customers had no direct way to order or receive offers.

Kitchen staff juggled orders arriving from several tablets.

Our approach

  1. Design for repeat ordering

    Saved addresses, favourites and one-tap reorder make returning fast.

  2. Integrate payments

    UPI, cards and wallets are supported through a payment gateway.

  3. Track every order

    Customers follow their order from kitchen to doorstep.

  4. Give staff one view

    An admin panel shows orders by outlet, manages menus and sends offers.

The solution

Customers now order directly through the group's own app, with familiar payment options and live tracking. Push notifications bring them back with offers and new menu items.

Outlets manage menus and orders from one admin panel.

Results

  • Direct ordering without aggregator commission
  • One-tap reorder and saved favourites
  • Live order tracking and push notifications
  • Admin panel for menus, outlets and offers

Technology used

  • Flutter
  • Node.js
  • Razorpay
  • Firebase Cloud Messaging
  • Admin dashboard

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