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Automating dispatch so a 3PL could scale tenfold

A third-party logistics provider replaced manual dispatch with automated routing and assignment.

99.5%
on-time delivery at 10,000+ daily shipments

At a glance

Client
A third-party logistics (3PL) providerName withheld for confidentiality
Scope
Dispatch platform, route optimisation and driver app

The challenge

Dispatchers assigned shipments to vehicles using spreadsheets, phone calls and experience. The process topped out at about 1,000 shipments a day; beyond that, mistakes and delays multiplied.

Winning larger contracts meant handling far more volume without hiring a matching number of dispatchers.

Our approach

  1. Capture dispatch rules

    We documented how experienced dispatchers balance vehicles, time windows and customer priorities.

  2. Optimise routes automatically

    A routing engine builds efficient routes and assigns shipments to vehicles.

  3. Equip drivers

    A driver app provides routes, proof of delivery and live status updates.

  4. Keep dispatchers in charge

    Dispatchers review plans and handle exceptions rather than building routes by hand.

The solution

Daily routes are generated automatically and pushed to drivers' phones. Customers get live updates, and dispatchers manage by exception.

The provider now handles volumes it could not have taken on before, with better on-time performance.

Results

99.5%
on-time delivery at 10,000+ daily shipments
  • Automated route planning and vehicle assignment
  • Driver app with proof of delivery
  • Live shipment status for customers
  • Dispatchers focus on exceptions

Technology used

  • Route optimisation engine
  • React Native
  • Node.js
  • Maps APIs
  • PostgreSQL

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